Tag: olympics
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How AI Is Transforming the Future of Ticket Sales
Inside a Popular League’s Data-Driven Approach to Fan Engagement Artificial intelligence is changing how fans experience sports — not just on the field, but at the box office. At this year’s National Cricket League (NCL) tournament in Dallas, AI quietly played one of the biggest roles behind the scenes — shaping everything from pricing to…
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The Rise of Cricket in the U.S.: How the National Cricket League is Positioning for LA28 Olympics
Cricket’s global footprint is expanding rapidly in the United States. With the sport officially returning to the LA28 Olympics, the stage is set for cricket’s rise in North America. Leading this movement is the National Cricket League (NCL), which is taking bold steps to elevate the sport, engage new audiences, with a shorter, faster format,…
Sanku Elevates Group 